Largest Asset - Least Understood
The Profit System of B2B Credit

A general and widespread mistaken belief exists about the Credit and A/R business function. Many think of it as a matter of "risk management" and erroneously gauge its performance based on measurements of risk, i.e. DSO and % bad debt.

This half day (3 hour) indepth and detailed training program for Sales, Operations, Customer Service, Finance and Marketing Executives teaches how credit is a critical business function whose true potential has yet to be realized.

Notice: This training program has nothing to do with accounting formulas, ratio analysis
or sexy spreadsheets.


Change and Competition define the business environment at the start of the twenty-first century,
and those who best deal with it will not only survive, they'll prosper.

Topics Covered
A New Profit Understanding of Credit…………… Real-time and Better Performance Measurements
Specific How Tos…………… How Credit Supports Sales, Operations, Finance and Marketing
The Focus on Profit Not Risk…………… Key Components and the Goals for Each
Ronald Coase and the Friction of Failure…………… Missed Opportunity Costs
The Right People for the Job

The Payback to Attendees
New Vision and Thinking……….More New and Profitable Sales
More Repeat Sales………..Better Cash Flow
Higher Employee Morale and Efficiency……….Improved Customer / Vendor Relations
Specific How Tos

“Abe WalkingBear Sanchez (‘Customer Financing: The Focus on Profit Not Risk’) recently spoke to my TEC Groups and got high marks across the board. He's a unique veteran TEC speaker that brings professionalism and humor to his presentations. With one of my CEO groups he flowed through his presentation in the face of a power outage and the accompanying multitude of distractions (a fire, fire engines arriving, etc.) We were witness to a true pro at work.
If you haven't - book Abe Sanchez!”

~ Al Stuempel
TEC Chair, Cincinnati
Vistage International
(The World’s Leading Chief Executive Organization)

Watch video of WalkingBear presentation in Dublin !


The Presenter:
Abe WalkingBear Sanchez is the first visionary leader of the Profit Centered Credit Movement. His copyrighted Profit System of B2B Credit Management is a well proven set of methodologies that have revolutionized the field. A knowledgeable and entertaining speaker, WalkingBear brings life to an area of business that may well be the most misunderstood and underutilized business function.
For more information and date availability contact: Pam at 719.276.0595 pam@armg-usa.com
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